The days of restricting your media to traditional channels are well gone. Most businesses have a finite marketing budget, so it makes sense to spend it carefully. Marketing through social media can be highly effective and cost-efficient. If your customers and potential clients are on social media, then you need to be visible there too.
Many businesses either lack the time or skill to devote to running their social media marketing campaigns themselves. Instead, they prefer to work with social media marketing agencies to help tell their stories on social. In some cases, this may involve operating corporate social accounts; in others, it may be PPC social advertising.
With the proliferation of social networks over the last few years, it should come as no surprise to find that many agencies advertise social media services. We have curated a list of the leading social media agencies in this article.
Top Social Media Marketing Agencies for 2023:
1. Disruptive Advertising
Utah-based Disruptive Advertising splits its services into PPC Management, Site Testing, Analytics Consulting, and Software. In terms of social media marketing, their primary focus is on PPC, Facebook, and LinkedIn Ads in particular.
They see their clients’ bottom line as their top priority. To maximize returns, they optimize their clients’ PPC campaigns every week. They continuously optimize their ads and targeting to achieve the highest yield and lowest costs possible.
Disruptive Advertising describes itself as being on a mission to change the world—one click-at-a-time. They test and analyze every aspect of your campaign and rigorously optimize it from click-to-close.
Although Disruptive Advertising sees Google Ads as the powerhouse of PPC advertising, they recognize the importance of Facebook for B2C marketing, and LinkedIn for those in the B2B sector. They realize how both platforms let you target ads in various ways. However, they stress that the more accurate your understanding of your target customers, the more precise and profitable you can make your ads.
2. Thrive Internet Marketing Agency
Thrive proudly displays evidence of their results on their website. They can claim more than 100 5-Star Reviews on Google, more than 50 on Facebook, and more than 30 on Clutch. They also feature testimonials frequently, clearly being a believer in word of mouth marketing.
They are a full-service digital marketing agency and have been providing a wide range of services to clients in all industries since 2005. They believe they can take your online presence to the next level – your website design, copywriting, keywords, social media presence, and more.
One facet of their work is social media marketing. They include the following activities as part of their social media marketing services:
- Identification and assessment of the target audience
- Creation of effective social media marketing strategy and implementation
- Regularly scheduled updates as well as news and articles as they happen
- Continuous social media monitoring, including recognition and response
- Sustained research, tracking, and adaptation to online trends and resources
- Encouraging awareness and support within the blogging community and forums
- Targeting specific keywords, phrases, and topics relevant to your brand
- Utilization of analytics and data-tracking tools for strategy improvement
3. Lyfe Marketing
LYFE Marketing is a full social media management company. They offer social media services, search engine services, and website design services. They create and manage top-performing social media campaigns for clients on Twitter, Facebook, Pinterest, LinkedIn, and Instagram.
They split their services into:
- Social Media Management Services
- Social Media Advertising Services
- Website Design Services
- Search Engine Optimization Services
Since 2011, LYFE Marketing has managed over 2,000 social media marketing campaigns. They claim to have driven over 983,287 leads for clients through digital marketing. Their social media marketing services help their clients’ businesses grow brand awareness (followers), relationships (engagement), and website exposure (traffic).
They follow a five-step social media marketing process:
- Assign a dedicated social media manager to your account
- Develop a social media strategy that is specific to your business
- Develop content calendars and advertisements
- Growth optimization and daily maintenance
- Reporting and communication
4. Sociallyin
SociallyIn helps brands with different aspects of their social media marketing strategy by deploying result-driven services around social strategy, content production, community management, paid social advertising, influencer marketing, and more. They split their services into creative and production, community management, social media strategy, and social paid advertising.
SociallyIn films, captures, makes, paints, records, bakes, builds, hatches, composes, invents, writes, draws all of their clients’ social media content in-house. They begin their social strategy by having an in-depth meeting around the demographics of the audience they are trying to reach for the social media campaign. This meeting helps the creative team brainstorm content that will resonate with the ideal audience.
Once their team has an understanding of the business and branding, they move into a discussion around a brief. It can be a campaign, a seasonal holiday, or anything in between. After the brief, they move into a brainstorm session, using different brainstorming techniques to come up with unique ideas for various social platforms. Once they are ready to launch their strategy, they continue to test, measure and optimize.
If you opt for community management, SociallyIn uses community managers to represent your brand, keeping the page filled with fresh content, actively participating in conversations with your followers. At the end of each month, they review their efforts, including engagement and follower growth. They even offer multilingual social media management in over 36 languages.
5. NinjaPromo
If you need to build or improve your business’ online presence, NinjaPromo can help you with social media marketing. They offer a full suite of services tailored to fit your individual needs and budget. As they understand the ever-changing landscape and how to navigate it with creativity, they can create strategies that align with your company’s goals and drive real results.
NinjaPromo will create and manage content across multiple platforms, including Facebook, Twitter, LinkedIn, Instagram, and YouTube, to increase followers and engagement. They also specialize in setting up targeted ads tailored to reach specific demographics who may be interested in your product or service. This will help you ensure that your message is reaching the right people and getting the most out of your marketing budget.
Moreover, NinjaPromo can provide in-depth analytics, including performance metrics and key insights into how your campaigns are doing. This will help you understand what is working and what needs to be adjusted or refined so that you can get the most out of your campaigns.
Ultimately, NinjaPromo will help you make an impact with social media marketing and ensure that your business reaches its maximum potential online. With their specialized services, you can increase visibility, drive sales and build relationships with customers to grow your business.
6. Moburst
Moburst is a marketing agency that specializes in digital marketing and app marketing. It has partnered with leading brands such as Google, Pfizer, Reddit, and eBay. Some of its services are video production, campaign concept and design, email marketing, localization, SEO and CRO, digital transformation, and web development.
Moburst is one of the leading firms in the field. In fact, about half of the world’s top apps that have over 1 billion downloads are working with the agency.
Moburst not only caters to mobile app growth but also provides social media management services. Their formula balances paid and organic social media strategies, investigating what type of post and what frequency of posting will produce optimal results for your brand.
The agency offers end-to-end service, from brand storytelling and design to copywriting and video content production. The different cross-channel assets are tested and evaluated to determine which ones resonate better with the target audience. Everything is cohesive, attuned to the brand’s strategy, and analyzed through advanced engagement metrics. If you are looking to grow brand awareness and ultimately conversion, Moburst can provide the concrete steps to do so.
Their key services include:
- Creative and Content
- Marketing Strategy
- Media Buying
- Organic Awareness
- Product and Dev
7. Cleverly
If you specifically need help with LinkedIn, Cleverly is a clever choice. From managing your campaigns to targeting to lead magnets, their agency can help you to generate concrete results by means of LinkedIn ads. In short, they use data from thousands of outbound B2B campaigns to send tailored messages to your ideal clients on LinkedIn.
Alternatively, if you don’t want to outsource it to an agency, they also offer a LinkedIn lead gen course. In this course, they’ll teach you all their tried-and-tested LinkedIn systems and strategies so that you can automate and grow your business.
Their services include:
- LinkedIn lead generation
- LinkedIn paid advertising
- LinkedIn candidate recruiting
- White-label lead generation
- LinkedIn lead gen course
8. Iron Roots
Iron Roots is a full service digital agency based in Austin, Texas. From social media to paid ads, the boutique growth shop specializes in customer acquisition using the top strategies built unique for each client.
The client experience is simple: Discover brand > Develop strategy > Assemble campaign > Deploy & Manage
Brands hire Iron Roots to:
• Ramp up app installs
• Grow eCommerce sales
• Generate leads and beyond
With in-house copywriters, designers, video pros, project managers, and in-house technology, the client experience is entirely guided. The agency understands the digital landscape very well. It simplifies collaboration and allows for a close working relationship with its clients.
Iron Roots believes agency transparency is the key to long-term growth and focuses on maintaining their successful client track record as the #1 priority. Their omni-channel, full service approach has landed long term partnerships with hundreds of brands and has brought millions of dollars in ROI.
9. Audiencly
Audiencly is an influencer- and social media marketing agency based in Düsseldorf, Germany. They help brands and influencers build and maintain a solid presence in social media. This includes in-depth social media analysis and advice from their social media experts.
The agency follows seven steps when creating a social media marketing strategy for your firm:
- Defining your objectives – define your KPIs to set clear goals for your social media marketing strategy
- Defining your target audience – the demographic and geographic data of your target group
- Analyzing your competition – the online presence of your competitors and marketing measures they already have implemented
- Choosing the best platforms – the most profitable social media platforms to advertise your product. Platforms include Instagram, YouTube, TikTok, Twitter, and Facebook
- Creating content – informing about different formats to use for posting your content. You could also take advantage of their content creation services
- Success monitoring
- Next steps – what steps you need to take for social media success
Audiencly includes Disney, NordVPN, EA, Epic Games, Philips, Tencent, and Mercedes-Benz amongst its clients.
10. Sculpt
Sculpt is a social media marketing agency that specializes in working with global B2B companies. Their expertise lies in consulting with teams, translating technical products into shareable content, and generating qualified leads for complex businesses using social media channels.
How do they do it? They do it by assessing a client’s social media marketing maturity, modernizing their social media strategy, and then executing it. They also focus on running demand-generating paid social media campaigns with a concentration on LinkedIn. The best part about this agency is that it also provides training and guidance for your in-house staff, including executives. So, when you hire them, it’s not just for a campaign, but also to build a skilled in-house team that will be beneficial in the long run.
- Social media consulting including listening analysis, content blueprints, and executive coaching
- Organic social media services including social-first content, influencer campaigns, and community management
- Paid social media services including ad production, creative testing, and conversion optimization
Sculpt was founded in 2012 with a mission to help businesses grow using better social media practices. Today, Sculpt works exclusively with B2B tech, services, and manufacturing brands including Adobe, Blend, Velo3D, and Schneider Electric.
11. Ignite Social Media
Ignite Social Media has proved its expertise for more than a decade now, having been founded in 2007. Indeed, they describe themselves as “the original social media agency.” They were named Social Media Agency of the Year, worldwide, in the 2016 Corporate Social Media Awards.
They have consistently helped the world’s most valuable brands set their social media strategy, execute on it day-to-day, and measure results. They focus on driving measurable results from social media. The agency works around the world from its offices in North Carolina and Michigan. They are certified as a Women’s Business Enterprise by the Women’s Business Enterprise National Council (WBENC), the United States’ largest third-party certifier of businesses owned and operated by women.
Secret code : SavnaN
Ignite Social Media’s mission is to change the world of marketing through social media. Its services include:
- Strategy Development
- Consulting
- Community Management
- Paid Social Advertising
- Social Content Creation
- Promotions
- Influencer Engagement
- Measurement & Monitoring
- Social Listening
- Crisis Management
12. Vireo Video
Vireo Video is a video marketing agency specializing in YouTube marketing. This includes video strategy, YouTube SEO optimization, video advertising on YouTube and Facebook, and influencer marketing on YouTube.
Vireo Video develops comprehensive Video Marketing Strategy Blueprints that guide your brand’s success and accelerate your growth. They help you create an effective data-backed video strategy that drastically increases your viewership and revenue. The agency identifies who your target customers are online and what video content they search for and consume. They then develop a strategy to ensure that your videos capture and maintain your audience’s attention.
With well-targeted YouTube and Facebook advertising placements, Vireo Video maximizes your ROI with video ads. They do this with a three-step process:
- Creating a marketing plan to find new ways to capture the online audiences you’ve previously struggled to reach
- Pilot campaigns to thoroughly test a range of targeting strategies and demographics
- Ongoing campaigns – including regular A/B ad testing, copy and targeting overhauls, and implementation of new strategies released by the advertising platforms
13. Viral Nation
True creators of the unconventional, it is not surprising that Viral Nation is the most popular full-service influencer marketing agency in the world.
Started in 2014 by Mathew Micheli and Joe Gagliese, Viral Nation quickly became one of the most talked about agencies for influencers. The primary goal of the agency was for Mathew and Joe to create revolutionary campaigns that made connections. The burst of growth was surprising, but the founders knew that nothing would ever be the same being a social-first agency.
Viral Nation has partnered with revolutionary brands including Bud Light, Crayola, Calm, Aston Martin, and others.
What kind of services does Viral Nation provide? According to them, they only do marketing that works. Their marketing mix only contains services with a proven ROI backed by analytics. The agency prides itself on exceeding expectations, creating memorable campaigns, and amplifying brands to their highest potential.
Even though the agency is well-known for its influencer marketing efforts, that is not the only thing Viral Nation focuses on. It also provides services in:
- Strategy
- Business-to-business
- Creative and content
- Performance marketing and media
Viral Nation makes campaigns go viral. And for good reason.
14. Favoured
Located in London, Favoured is one of the leading UK-based social media marketing agencies that you can check out. While they’ve only been in business for a few years, they’ve already landed well-established brands, like Durex, as clients.
Their approach is to combine art and science to improve performance. All their campaigns rely on top-rated creative production and sophisticated performance techniques. Their belief that the entire customer journey should be considered to achieve business growth also informs everything that they do. As a full-funnel marketing agency, they can help with all stages of the funnel.
With regards to social media marketing specifically, they can help with various related services including paid social, video production, and influencer marketing. They can also help with content creation and will see to it that key factors like tone of voice and timing will be kept in mind to improve brand awareness and engagement on various social channels. And, to ensure that your brand is portrayed consistently across its different channels, their team can help you to create branding guidelines.
Lastly, measuring and reporting are also included in their offering. They will periodically report on their efforts. Based on the analysis of the impact of their work, they’ll then adjust the strategies where necessary.
Other key services include:
- Email marketing
- Search marketing
- Web design
- Long-form content
15. The Influencer Marketing Factory
Great clients result in great campaigns. That is the ultimate goal behind The Influencer Marketing Factory aka the influencer marketing experts. This full-service agency supports clients from A-Z creating influencer marketing campaigns that accomplish the goals you are wanting to meet.
According to Founder/CEO Alessandro Bogliari, “Our goal is to make creative and effective campaigns. And make our clients happy.”
In fact, this cool agency has a proven track record of being skilled in areas of expertise including:
- Influencer marketing
- Content marketing
- Management
The Factory churns out brilliantly-crafted social media influencer campaigns for amazing brands on TikTok, Instagram, and YouTube. Each campaign is designed to be authentic, scalable, and ROI-oriented. The agency has a proven track record of successful influencer marketing campaigns. They know how to make any influencer campaign work.
The client list is impressive as well, with clients like:
- Snapchat
- Universal Music Group
- Sony Music
- GrubHub
- Hilton Hotels
- BudLight
- Chips Ahoy
- Bumble
If these huge names trust the Factory, it’s due to good reason.